Personalisation & Data

Delivering unrivalled response starts with identifying the right audience - it’s no secret that data is the key ingredient and your biggest asset! The Gemini team are well versed in taking simple ideas and creating highly personalised and targeted campaigns, delivering these direct to your door.

Data analytics

Data audit/health check

Data profiling

Sortation

Validation

Segmentation

Database sourcing

Cleansing (PAF, deceased, gone-away etc.)

Fully GDPR compliant

Stringent permissions-based access protocols

Encrypted data transfer

Data security

Brand touchpoints

Data capture

Audience targeting

Call to action solutions

Cross channel communications

Dynamic text & imagery options

Response handling